How Google Search Works

How Google Search Works

To better understand how Google search works, we invite you to watch this video where Matt Cutts explains this. Transcript of the video: Hi, my name is Matt Cutts. I’m an engineer in the quality group at Google and I’d like to talk today about what happens when you do...
5 PPC KPIs you need to follow in AdWords

5 PPC KPIs you need to follow in AdWords

Key Performance Indicators (KPI) Key Performance Indicators, also known as KPI represent the tool for evaluation of the performance for an ad campaign. In PPC Campaigns you can use KPIs to determine the success of the campaign. 1. Click-through rate (CTR)...
Case Study: Google Manual Penalty Recovery

Case Study: Google Manual Penalty Recovery

How to recover after a manual penalty? You must know or heard of this type of penalty. This appears when a person from Google analyzes the website in cause and finds that it violates the Google anti spam regulations or the Google Guidelines. In this article we will...
Rand Fishkin – Agile Media Interview

Rand Fishkin – Agile Media Interview

A.M: Sooner or later we believe, another concept will emerge in the content marketing and that is, content pollution or content inflation. What do you think about these concepts ? R.F: I’m sold on the idea of an overwhelming amount of content that currently...
Agile Media is expanding

Agile Media is expanding

Agile Media is expanding its team! We are looking for 3 talented interns in the art of writing and communication, who along with the rest of our team discover the work and the fun behind an SEO agency & Agile Marketing. Good news 🙂 You do not have to have...
Pagination in SEO: Advanced Techniques

Pagination in SEO: Advanced Techniques

In the last article we spoke about beginner level pagination tactics so let us see how things are at an advanced level. As soon as you master the beginner tactics, it’s not hard to take an in-depth look at the whole process. Server access will allow you to see exactly...
12 Types of Link Spam Techniques

12 Types of Link Spam Techniques

Weak link building strategies bring, over time, nothing but disadvantages. As I mentioned in other articles, it’s good to build a link building strategy that lasts over time and that minimizes the risk of penalties regarding future updates in the algorithm. It...